Our customers We make the clothes, but our customers bring them to life. Over the past five-plus decades, millions of people from all walks of life have found something to love at New Look. Inclusivity has been at the heart of what we do since the very beginning and as one of the very first high street brands to offer a comprehensive curve range (that doesn’t compromise on style), as well as kids, menswear, and maternity, we’re all about fashion for every body. As a leading feel-good fashion destination, our customer base is wonderfully diverse but have three things in common: they want to look and feel their best, get great value for money and they really care for the planet and their local communities. We are working to ensure that these principles are at the heart of everything we do. Clare Dobbie, Chief Customer Officer 53 countries served in FY22 >230m online visits FY22 c.440 stores meet the needs and desires of a diverse UK/ROI customer base Inspiring 'that New Look feeling'. Buying a new pair of jeans is about more than just clothes, its about how it makes you feel. Inspiring confidence and positivity in our customers is what we do best. We call it 'that New Look feeling'. Inclusive Our customers are diverse and we strive to make sure that everybody can get that feel-good buzz out of New Look. Body positive We don’t just talk the talk, we walk it too. We continue to develop our Curve, Petite and Tall ranges and promote body diversity through our models and influencer partnerships. Confident We always want to inspire confidence in our customers, whether that's in the way they look and feel or in the consumer choices they make. Don't just take our word for it. Launched in 2011 our New Look Listens Programme enables our customers to provide direct feedback, building valuable local relationships and providing us with invaluable insight. “New Look Customer Service is the best I have had in the retail industry. So much so, that I will now only buy clothes online from New Look, so it certainly pays off to treat people well. Your staff are understanding, kind, flexible and very helpful. What more could you ask for!” "Amazing service! Thanks so much for working so hard to find the right jeans just for me" Trust Pilot Customer “Hello! Just a quick message to compliment a staff member at one of your stores. Me and my girlfriend visited the Manchester Arndale store recently and were served by a lady called Kianna. We wanted to write to you to compliment her as she was very lovely to us both and showed amazing customer service skills. We both left the shop smiling and talking about how lovely she was. Thank you!” ESG & Sustainability We aspire to be Kind to Our Core We aspire to be Kind to Our Core Our omnichannel approach A seamless shopping experience A seamless shopping experience